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April Dunford

april-dunford

facilitation

+10

How to build a Bullseye Customer one-liner

May 21, 2026

•

3 min read

How to build a Bullseye Customer one-liner

The difference between a customer you describe generally and one you can actually find, breaking down the one-liner itself

Skipper Warson
Skipper Warson

How might we...

know whether we’re building for the right human. Weekly-ish field notes on interviews, assumptions, and the work of finding signal in the noise.

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